Naples is one of Italy’s must-visit cities: it offers a millennia-old historical heritage, breathtaking views over the sea, and countless things to see and do. However, as it’s a large and diverse city, it’s easy to plan an itinerary that doesn’t do it justice or to get caught up in overly “touristy” activities. Here’s what not to do on your first visit to Naples.
- Ordering “fancy” pizzas
- Showing up without a booking at popular museums
- Missing the underground city
- Buying cheap souvenirs
- Cramming too many stops into your itinerary
- Forgetting your swimsuit (in summer)
- Missing the panoramic viewpoints
- Drinking water after your coffee
- Only using public transport
- Visiting Naples only during the day
- Living in Naples
Ordering “fancy” pizzas
In Naples, pizza is both an identity and a shared heritage – it’s one of the most famous Italian words in the world. Asking for extravagant toppings, such as seafood, pineapple, ketchup, mayonnaise or exotic sauces, might sound disrespectful and will often make you miss out on the chance to enjoy an authentic Neapolitan pizza. To play it safe, go for a Margherita, Marinara, or Cosacca.
Showing up without a booking at popular museums
At the most visited attractions – such as Sansevero Chapel (home to the Veiled Christ), Napoli Sotterranea, Galleria Borbonica, or the Catacombs of San Gennaro – turning up without a reservation often means long queues or missing out altogether. It’s worth booking online: you’ll save time, choose a time slot, and plan your itinerary more efficiently.
Missing the underground city
Sticking only to the “surface city” would be a real shame – the underground tells Naples’ history better than anything else. You’ll find Greek-Roman aqueducts, World War II shelters, and Bourbon tunnels. Don’t miss:
- Napoli Sotterranea (Piazza San Gaetano) – with tunnels, cisterns, and narrow passages.
- Galleria Borbonica – where you can also take fascinating guided routes.
- Catacombs of San Gennaro and San Gaudioso – showing Naples’ early Christian face, with guided tours available.
Buying cheap souvenirs
Avoid generic magnets and trinkets you can find anywhere – they’re cheap but tell you nothing about the city. Instead, go for genuine local craftsmanship and support traditional workshops that preserve centuries-old skills, such as the nativity figures and miniatures of San Gregorio Armeno.
Cramming too many stops into your itinerary
Following a packed itinerary in Naples is nearly impossible: the city is vast, full of things to do and places to linger, and distractions are constant. Overloading your schedule is the quickest way to wear yourself out. To make the most of your visit:
- Plan only 2–3 neighbourhoods per day, for example: the Historic Centre, Spaccanapoli, and Sanità; or Vomero, Certosa di San Martino, and Castel Sant’Elmo.
- Allow at least two hours per museum.
- For day trips (Pompeii, Vesuvius, Procida), set aside a full day.
- Book restaurants in advance to avoid queues.
Forgetting your swimsuit (in summer)
On hot summer days, there’s nothing better than a few hours at the beach. Among the city’s bathing spots and nearby seaside areas, don’t miss:
- Gaiola (Underwater Park) – entry is limited, so remember to book online.
- Marechiaro and Bagno Elena – iconic spots for a swim with a view of the whole bay.
- Miseno or Miliscola – large beaches reachable by public transport.
- Quick trips: Procida or Ischia by hydrofoil if you have an extra day.
Missing the panoramic viewpoints
Naples should be seen from above – there are countless spots offering views of Vesuvius, the Gulf, and the islands. Among the best viewpoints:
- Belvedere di San Martino (Vomero) – perfect light at sunset, reachable by funicular.
- Parco Virgiliano (Posillipo) – with views over Nisida and the gulf islands.
- Via Petrarca or Via Orazio – natural balconies over the sea on the Posillipo hill.
- Monte Echia – accessible via a public lift.
Drinking water after your coffee
In Naples’ historic cafés, a small glass of water is served to cleanse your palate – traditionally before the coffee, not after. Drinking it afterwards, as if to correct the taste, is considered a faux pas – it would imply the espresso wasn’t good enough.
Only using public transport
Public transport works well but isn’t enough to experience Naples fully. Limiting yourself to the metro and buses means missing out on scenic funicular rides, strolls through narrow lanes, and the discovery of charming corners around the city.
Visiting Naples only during the day
Ending your day after dinner is a mistake: at night, Naples comes alive with lights, music, and aromas. Between pizzerias, theatres, cultural events, nightlife, and seaside walks, the city reveals a different, equally welcoming side after dark.
Living in Naples
Naples isn’t just a city to visit – it’s also a great place to live. Life here offers many advantages: a mild climate for most of the year, proximity to the sea, vibrant culture, and a warm social fabric. The cost of living is generally lower than in many central or northern Italian cities, and the quality of everyday food is second to none.
The city also boasts a growing number of coworking spaces, as well as professional networks and cultural start-ups. As everywhere, there are challenges to consider, but for many, the benefits outweigh the drawbacks.
So, discover with idealista the latest listings for homes for sale or rent in Naples and find the one that’s right for you:
